360° Team
- Artistic Director
- Ali Zaidi

Indian by birth, Pakistani by migration and British by chance, Ali Zaidi draws upon this cultural displacement to pursue creative explorations of commonality and difference through art. Zaidi creates fresh participatory experiences for new audiences by inviting them to collectively reflect on issues around identity and question static perceptions of culture. Moving fluidly between diverse art forms, including film, live art, installation and digital technology, he fuses them with great ease and ingenuity.
Zaidi graduated in graphic design from National College of Arts, Lahore, Pakistan. Started work as an illustrator, soon became art-director for an advertising agency, won awards for many print and media campaigns, moved on to lecture in photography at his old art school and through a British Council fellowship did his masters at Chelsea School of Art. In 1988 he met with artist Keith Khan, they made prolific work together and co-founded motiroti in 1996. Zaidi has been leading the artistic vision of motiroti since 2004.
- Creative Associates
- Nila Madhab Panda (India)

Film maker and broadcaster, Madhab represents Eleanora Images, a multimedia organisation creating awareness of social issues and transforming them into mainstream entertainment through film and television. He has produced and directed over 70 films, including two mega soap operas. He has received the UN Visual Media Award 2002, Heroism in Cinematography Award 2003, UK Environment Film Fellowship and special mention for his recent film Climate’s First Orphans at Granada Film Festival, along with the Longest Journey Award by Creative Future of India- British Council.
Apart from producing films and experimenting with techniques within the medium of audio-visual, the periphery of Madhab’s career extends to sharing knowledge and experience with fellow and aspiring filmmakers. He is actively involved as an advisor and advocates the role of audio-visual communication by developing media strategies with organisations like the UN, Ministry of Home Affairs, The World Bank, and the Governments of Rajasthan and Orissa.
- Shalalae Jamil (Pakistan)

Artist and educator, Shalalae explores the pervasive psychology of ‘difference’ exemplified by class, culture and morality. She exhibits her works internationally, teaches at universities and other schools, and collaborates on long-term cultural projects with various organisations. Her work emphasises the social, political and interventionist capabilities of art and contributes to the creation of an alternative order in Pakistan.
Shalalae graduated from Bennington College, Vermont and School of the Art Institute of Chicago, concentrating on photography, film, video and new media. While in the USA, she curated screenings and exhibitions that focused primarily on the South Asian diasporic experience. Following completion of her M.F.A and return to Pakistan, she is currently teaching at Karachi University, Beaconhouse National University, and has been one of the central organisers of Shanaakht (The Identity Project) launched by the newly formed Citizens Archive of Pakistan.
- Producers
- Penny Andrews
- Karla Barnacle-Best
- Communications Manager
- Ayira Khan
- Head of Development
- Isabel White
- Learning Director
- Janice Galloway
- Administrator
- Alison Bean
- Production Manager
- Tim Stevens
- Graphic Design (logos)
- David Tortora
- Web Development
- Simon Underwood




